Compare
BOOTH vs Squire
Squire runs the appointment — the calendar, the checkout, the client record — and it does that well. BOOTH runs the business model underneath it. You already know how your shop makes money; booth rent is booth rent and we didn't invent it. What BOOTH gives you is the equipment to run that model at full capacity: chairs listed where barbers are actually looking, an agreement signed before anyone starts, rent collected on a schedule instead of chased, and a straight read on what every seat earned against what it costs you. A rented chair and a working chair are not the same thing — plenty of shops are paid on six and using four. Squire can't see that gap, because Squire is looking at the appointment. Keep it. BOOTH goes underneath.
Two different jobs
What Squire is built for
Running the trading day. A client books, sits down, pays, and the shop has a record of it. Squire has been at that for years and it's a mature product.
- Online booking, scheduling and automated reminders
- Point of sale, checkout and client records
- Shop management, waitlists and promo codes
- Marketing tools, reviews and a branded app on the higher tiers
- Multi-location support for established brands
What BOOTH is built for
Everything about the chair that happens before and around the appointment — who rents it, on what terms, for how much, whether the money arrived, and how much of that seat is still going unused.
- A public marketplace where owners list open chairs and barbers find them
- Booth-rental agreements sent, signed on a phone, and filed as a PDF for both sides
- Rent collected through the platform on a schedule, not chased over text
- Per-chair economics — occupancy, hours used, what each seat earned
- A job board for shops hiring, and barber profiles that work as a portfolio
Running both
There's no overlap to resolve. Squire owns the client relationship and the till; BOOTH owns the chair and the rent. Nothing has to be migrated and no one has to change how they book.
- 01Keep taking appointments exactly where you take them now.
- 02List your open chairs on BOOTH so barbers looking for a seat can find them.
- 03Send the booth agreement through BOOTH and get it signed before anyone starts.
- 04Collect rent on a schedule through BOOTH, and read each chair's occupancy against what it costs you.
Side by side
| Capability | Squire | BOOTH |
|---|---|---|
| Online booking and calendar | Yes — the core product | Optional $25/mo add-on for a barber's own chair |
| Point of sale and checkout | Yes | Not offered |
| Inventory and retail | Yes, on higher tiers | Not offered |
| Marketing, reviews, loyalty | Yes, on higher tiers | Not offered |
| Public marketplace of open chairs | Not offered | Yes — browsable, with rent and terms shown |
| Booth-rental agreements | Not offered | Sent, e-signed on a phone, PDF to both sides |
| Booth rent collection | Not offered | Collected on a schedule through the platform |
| Per-chair occupancy and earnings | Shop and barber reporting | Per chair — hours used, days occupied, rent against use |
| Job board for hiring barbers | Not offered | Yes |
| Cost to the shop owner | $50–$250/mo per shop by tier | $0 |
What each one costs
Squire, from their pricing page
- Independent — $30/mo for a single barber.
- Pro — $50/mo for a single-location shop.
- Executive — $150/mo per shop.
- Titan — $250/mo per shop, for multi-location brands.
- Add-ons on Executive: branded landing pages $25/mo, Operator AI $99/mo.
- Payment processing rates are not published on the pricing page.
BOOTH
- Free for shop owners — no monthly fee, no listing fee, no per-barber fee.
- Barbers pay a flat 3% platform fee on booth rent, added on top of the rent and shown at checkout. The rent itself goes to the shop.
- BOOTH Bookings is an optional $25/month add-on for a barber who wants online booking for their own chair, plus a flat 3% when a client pays through BOOTH.
Squire figures read from their own pricing page in August 2026. Prices change — check Squire pricing for what they charge today.
When Squire is the right call and BOOTH isn't
- You need a real point of sale — retail, inventory, a card terminal at the desk. We don't build that and aren't going to.
- You want one system for booking, marketing and reporting and you're happy paying for the tier that covers it.
- You're a commission shop, not a booth-rent shop. If nobody rents a chair, the whole layer BOOTH adds has nothing to sit on.
- You run several locations and want branded apps and loyalty programs out of the box.
Questions
Do I have to leave Squire to use BOOTH?
No, and we'd rather you didn't if it's working. Your clients know where to book. BOOTH sits underneath that — the chair, the agreement, the rent — and doesn't touch your calendar.
Does BOOTH replace my point of sale?
No. There's no till, no inventory and no card terminal in BOOTH. If that's what you need, you need a POS, and Squire is one.
What does BOOTH cost a shop owner?
Nothing. Listing the shop, listing chairs, sending agreements and collecting rent are free to the owner. The 3% platform fee is added on top of the barber's rent and doesn't come out of the owner's cut.
Can barbers take appointments through BOOTH if they want to?
Yes — BOOTH Bookings is a $25/month add-on that gives a barber an online booking page for their own chair, with a flat 3% when a client pays through it. It's optional, and plenty of barbers on BOOTH book elsewhere.
Same business model. Run at full capacity.
Owners list the shop and get paid on time. Barbers find chairs. Free for shop owners, and you keep the booking app you already have.